
Health
Performance
Science

Our mission
We teach people techniques that increase their energy levels and improve their concentration.
We help people to build resilience to remain stable and inspire confidence in high pressure and uncertain situations.
Our techniques and protocols are all science-based, certified and bring results fast.
Our services

For companies
Sustainable performance and good leadership start with high energy, confidence, a sharp mind and emotional stability. In other words, with a strong core foundation.
The past years you have been experiencing first hand that the world we live in has become increasingly turbulent and unpredictable. Your people play a crucial role in navigating your company through this uncertainty successfully. We believe current leadership can use an upgrade of a different kind.
Our training modules can easily be integrated in your existing programs:
- Leadership & Talent program
- Health & Wellbeing program
- Team building initiatives
For individuals
Full of energy or always tired? Lead or follow? Decide or doubt? Advance in life or stay stuck?
We can help you break through old patterns and teach you new techniques that will improve your health and mental strength.
- Strengthen your immune system
- Better deal with stress & discomfort
- Install beliefs that support your goals
- Improve sports performance
- Unlock your true potential

Upcoming events
- Sun, Apr 06Iceland
- Sun, May 04Thrive Studio
- Thu, Jun 12Chamonix
- Sun, Jul 13Thrive Studio
- ContinuousYoga studio Exhale
Testimonials
The Level-Up sessions I did with B-YOU provided me the insights and tools to find the right release points regarding managing my team. The changes are subtle, but their impact is HUGE! Giorgio’s approach is grounded; he takes the time to listen and tailors his approach to my needs.
Barbara
Executive manager at ING
When I enrolled the "Ice for Leaders" 5-weeks training program, I didn't know it would affect me so profoundly. Within a safe environment, I discovered I am so much stronger than I thought. Great tools to handle stress and stay calm when things don't go as planned.
Quentin
Business owner
The Wim Hof Method workshop was amazing! I didn't know that breathing could influence me so much. Of course the ice bath was the ultimate challenge, I experienced that I am capable of so much more.